Google Search Engine Market Growth

Google continues to be the dominant player in the Australian search engine landscape, with Hitwise reporting another hike in its popularity.

Last month, 87.81% of all Australian search engine queries were through Google. They’ve taken back some of Yahoo’s share, but have mostly reduced MSN’s search traffic since June 07 to half.

In the last year Google have gained 12% of a very competitive stake. Will they be able to grab the remaining 12% of the Australian search market? I doubt it, but the way these trends are pointing, it looks like it might just be possible.

View the stats over at Hitwise.

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