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	<title>Australian Ecommerce Web Design &#38; Website Development News &#187; E-Commerce</title>
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		<title>Website Launch: Freedom for Living</title>
		<link>http://www.digitalfinery.com.au/blog/2011/06/website-launch-freedom-for-living/</link>
		<comments>http://www.digitalfinery.com.au/blog/2011/06/website-launch-freedom-for-living/#comments</comments>
		<pubDate>Tue, 07 Jun 2011 05:50:52 +0000</pubDate>
		<dc:creator>BlackMax</dc:creator>
				<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[New Sites]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[Web Development]]></category>
		<category><![CDATA[custom web development]]></category>

		<guid isPermaLink="false">http://www.digitalfinery.com.au/blog/?p=333</guid>
		<description><![CDATA[Last week we launched Freedom for Living. The Freedom girls have been working really hard over the past few months putting together their motivational seminars and programs. We helped pull it together with a sexy logo, web design and custom &#8230; <a href="http://www.digitalfinery.com.au/blog/2011/06/website-launch-freedom-for-living/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Last week we launched <a href="http://www.freedomforliving.com.au">Freedom for Living</a>. The Freedom girls have been working really hard over the past few months putting together their motivational seminars and programs.</p>
<p>We helped pull it together with a sexy logo, web design and <a href="http://www.digitalfinery.com.au">custom web development</a> using our own open CMS, <a href="http://www.digitalfinery.com.au/open-source-cms">TagFactory</a>. The site includes ecommerce for course bookings.</p>
<p><a href="http://www.digitalfinery.com.au/blog/wp-content/uploads/2011/06/blog-ffl.jpg"><img class="aligncenter size-large wp-image-334" title="blog-ffl" src="http://www.digitalfinery.com.au/blog/wp-content/uploads/2011/06/blog-ffl-1024x717.jpg" alt="" width="640" height="448" /></a></p>
<div class="tweetthis" style="text-align:left;"><p> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/home/?status=Website+Launch%3A+Freedom+for+Living+http%3A%2F%2Fdigitalfinery.com.au%2Fblog%2F%3Fp%3D333" title="Post to Twitter"><img class="nothumb" src="http://www.digitalfinery.com.au/blog/wp-content/plugins/tweet-this/icons/en/twitter/tt-twitter.png" alt="Post to Twitter" /></a> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/home/?status=Website+Launch%3A+Freedom+for+Living+http%3A%2F%2Fdigitalfinery.com.au%2Fblog%2F%3Fp%3D333" title="Post to Twitter">Tweet This Post</a></p></div>]]></content:encoded>
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		<item>
		<title>Website Launch: Socks for Living</title>
		<link>http://www.digitalfinery.com.au/blog/2011/05/website-launch-socks-for-living/</link>
		<comments>http://www.digitalfinery.com.au/blog/2011/05/website-launch-socks-for-living/#comments</comments>
		<pubDate>Sat, 07 May 2011 05:36:31 +0000</pubDate>
		<dc:creator>BlackMax</dc:creator>
				<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[New Sites]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[online retail]]></category>

		<guid isPermaLink="false">http://www.digitalfinery.com.au/blog/?p=323</guid>
		<description><![CDATA[We&#8217;ve just launched Socks for Living, a pure-play online retailer dedicated to socks. The ecommerce development is in Magento with our own custom web design and killer SEO (really they ranked in the Top 10 for &#8220;buy socks online&#8221; in &#8230; <a href="http://www.digitalfinery.com.au/blog/2011/05/website-launch-socks-for-living/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve just launched <a rel="nofollow" href="http://www.socksforliving.com">Socks for Living</a>, a pure-play online retailer dedicated to socks.</p>
<p>The <a href="http://www.digitalfinery.com.au/ecommerce/ecommerce-web-design">ecommerce development</a> is in Magento with our own custom web design and killer SEO (really they ranked in the Top 10 for &#8220;<a rel="nofollow" href="http://www.socksforliving.com">buy socks online</a>&#8221; in the first week and are still there!)</p>
<p><a href="http://www.digitalfinery.com.au/blog/wp-content/uploads/2011/06/blog-socks.jpg"></a><a href="http://www.digitalfinery.com.au/blog/wp-content/uploads/2011/06/blog-socks.jpg"><img class="aligncenter size-large wp-image-324" title="blog-socks" src="http://www.digitalfinery.com.au/blog/wp-content/uploads/2011/06/blog-socks-1024x717.jpg" alt="" width="640" height="448" /></a></p>
<div class="tweetthis" style="text-align:left;"><p> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/home/?status=Website+Launch%3A+Socks+for+Living+http%3A%2F%2Fdigitalfinery.com.au%2Fblog%2F%3Fp%3D323" title="Post to Twitter"><img class="nothumb" src="http://www.digitalfinery.com.au/blog/wp-content/plugins/tweet-this/icons/en/twitter/tt-twitter.png" alt="Post to Twitter" /></a> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/home/?status=Website+Launch%3A+Socks+for+Living+http%3A%2F%2Fdigitalfinery.com.au%2Fblog%2F%3Fp%3D323" title="Post to Twitter">Tweet This Post</a></p></div>]]></content:encoded>
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		<title>Website Launch: Tulp Kids</title>
		<link>http://www.digitalfinery.com.au/blog/2011/02/website-launch-tulp-kids/</link>
		<comments>http://www.digitalfinery.com.au/blog/2011/02/website-launch-tulp-kids/#comments</comments>
		<pubDate>Mon, 28 Feb 2011 01:51:27 +0000</pubDate>
		<dc:creator>BlackMax</dc:creator>
				<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[New Sites]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[Web Development]]></category>
		<category><![CDATA[Designer Ecommerce Website]]></category>

		<guid isPermaLink="false">http://www.digitalfinery.com.au/blog/?p=315</guid>
		<description><![CDATA[We&#8217;ve just launched Tulp Kids, an ecommerce shop and brochure site selling designer European kids furniture. Web design and Magento ecommerce development was all done in-house by Digital Finery. This shop was a lot of fun, with the aim on &#8230; <a href="http://www.digitalfinery.com.au/blog/2011/02/website-launch-tulp-kids/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve just launched <a href="http://www.tulpkids.com">Tulp Kids</a>, an ecommerce shop and brochure site selling designer European kids furniture.</p>
<p>Web design and Magento <a href="http://www.digitalfinery.com.au">ecommerce development</a> was all done in-house by Digital Finery. This shop was a lot of fun, with the aim on high-end design we got to keep the layout simple. <a href="http://www.digitalfinery.com.au/blog/wp-content/uploads/2011/03/Screenshot-3.png"><img class="aligncenter size-large wp-image-316" title="Tulp Kids ecommerce web design" src="http://www.digitalfinery.com.au/blog/wp-content/uploads/2011/03/Screenshot-3-1024x716.png" alt="" width="640" height="447" /></a>Visit the site at <a href="http://www.tulpkids.com">www.tulpkids.com</a></p>
<div class="tweetthis" style="text-align:left;"><p> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/home/?status=Website+Launch%3A+Tulp+Kids+http%3A%2F%2Fdigitalfinery.com.au%2Fblog%2F%3Fp%3D315" title="Post to Twitter"><img class="nothumb" src="http://www.digitalfinery.com.au/blog/wp-content/plugins/tweet-this/icons/en/twitter/tt-twitter.png" alt="Post to Twitter" /></a> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/home/?status=Website+Launch%3A+Tulp+Kids+http%3A%2F%2Fdigitalfinery.com.au%2Fblog%2F%3Fp%3D315" title="Post to Twitter">Tweet This Post</a></p></div>]]></content:encoded>
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		<item>
		<title>Ecommerce Guidelines for Australian Businesses</title>
		<link>http://www.digitalfinery.com.au/blog/2011/02/ecommerce-guidelines-for-australian-businesses/</link>
		<comments>http://www.digitalfinery.com.au/blog/2011/02/ecommerce-guidelines-for-australian-businesses/#comments</comments>
		<pubDate>Mon, 28 Feb 2011 01:11:50 +0000</pubDate>
		<dc:creator>BlackMax</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[Ecommerce Development]]></category>
		<category><![CDATA[Ecommerce Guidelines]]></category>

		<guid isPermaLink="false">http://www.digitalfinery.com.au/blog/?p=283</guid>
		<description><![CDATA[We&#8217;re often asked by clients about what information they need to include on their ecommerce website so we thought we&#8217;d post a link to a document produced by the Australian Government Treasury Department. Ecommerce Guidelines and E-Commerce Checklist In summary, &#8230; <a href="http://www.digitalfinery.com.au/blog/2011/02/ecommerce-guidelines-for-australian-businesses/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>We&#8217;re often asked by clients about what information they need to include on their <a href="http://www.digitalfinery.com.au/ecommerce/ecommerce-web-design">ecommerce website</a> so we thought we&#8217;d post a link to a document produced by the Australian Government Treasury Department.</p>
<p><a href="http://www.treasury.gov.au/contentitem.asp?NavId=014&amp;ContentID=1083">Ecommerce Guidelines and E-Commerce Checklist</a></p>
<p>In summary, the guidelines run through:</p>
<ul>
<li>Fair business practices</li>
<li>Accessibility</li>
<li>Disability access</li>
<li>Advertising and marketing</li>
<li>Engaging with minors</li>
<li>Identifying your business</li>
<li>Conclusion of contract</li>
<li>Privacy</li>
<li>Payment</li>
<li>Security and authentication</li>
<li>Internal complaint handling</li>
<li>External dispute resolution</li>
<li>Applicable law and reform</li>
</ul>
<div class="tweetthis" style="text-align:left;"><p> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/home/?status=Ecommerce+Guidelines+for+Australian+Businesses+http%3A%2F%2Fdigitalfinery.com.au%2Fblog%2F%3Fp%3D283" title="Post to Twitter"><img class="nothumb" src="http://www.digitalfinery.com.au/blog/wp-content/plugins/tweet-this/icons/en/twitter/tt-twitter.png" alt="Post to Twitter" /></a> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/home/?status=Ecommerce+Guidelines+for+Australian+Businesses+http%3A%2F%2Fdigitalfinery.com.au%2Fblog%2F%3Fp%3D283" title="Post to Twitter">Tweet This Post</a></p></div>]]></content:encoded>
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		<item>
		<title>Online Retail to take off in Australia</title>
		<link>http://www.digitalfinery.com.au/blog/2011/01/online-retail-to-take-off-in-australia/</link>
		<comments>http://www.digitalfinery.com.au/blog/2011/01/online-retail-to-take-off-in-australia/#comments</comments>
		<pubDate>Sun, 30 Jan 2011 23:02:38 +0000</pubDate>
		<dc:creator>BlackMax</dc:creator>
				<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[Magento]]></category>
		<category><![CDATA[Ecommerce Magento]]></category>

		<guid isPermaLink="false">http://www.digitalfinery.com.au/blog/?p=275</guid>
		<description><![CDATA[I say this every year, but this year it seems people are starting to agree with me. We are just so far behind the rest of the world when it comes to online retail, there&#8217;s still so much room for &#8230; <a href="http://www.digitalfinery.com.au/blog/2011/01/online-retail-to-take-off-in-australia/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>I say this every year, but this year it seems people are starting to agree with me. We are just so far behind the rest of the world when it comes to online retail, there&#8217;s still so much room for online stores to get in now and dominate.</p>
<p>We&#8217;ve already seen an increase in enquiries into development of online stores, with a lot of interest in <a href="http://www.digitalfinery.com.au/ecommerce/ecommerce-features">Magento eCommerce</a>. As Jack Aboutboul, the Community Engineer at Red Hat says,</p>
<blockquote><p>&#8220;Magento is going to win the eCommerce software war, hands down. I&#8217;ve  never seen another ecommerce platform well architected and well designed  as Magento.&#8221;</p></blockquote>
<p>The folks over at StartupSmart Daily have figures to make your head spin about the increased spend in Australian online retail. Read about <a href="http://www.startupsmart.com.au/planning/2011-01-28/online-retail-sector-set-to-soar.html">online sales doubling</a> from $16.9 billion to $33.3 billion over 6 years.</p>
<div class="tweetthis" style="text-align:left;"><p> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/home/?status=Online+Retail+to+take+off+in+Australia+http%3A%2F%2Fbit.ly%2Fh5UQiA" title="Post to Twitter"><img class="nothumb" src="http://www.digitalfinery.com.au/blog/wp-content/plugins/tweet-this/icons/en/twitter/tt-twitter.png" alt="Post to Twitter" /></a> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/home/?status=Online+Retail+to+take+off+in+Australia+http%3A%2F%2Fbit.ly%2Fh5UQiA" title="Post to Twitter">Tweet This Post</a></p></div>]]></content:encoded>
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		<item>
		<title>Avoid 15 E-Commerce Website Mistakes</title>
		<link>http://www.digitalfinery.com.au/blog/2009/10/avoid-15-e-commerce-website-mistakes/</link>
		<comments>http://www.digitalfinery.com.au/blog/2009/10/avoid-15-e-commerce-website-mistakes/#comments</comments>
		<pubDate>Tue, 13 Oct 2009 05:26:23 +0000</pubDate>
		<dc:creator>BlackMax</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[E-Commerce Websites]]></category>
		<category><![CDATA[shopping online]]></category>

		<guid isPermaLink="false">http://www.blackmaxmedia.com.au/blog/?p=199</guid>
		<description><![CDATA[The more time you spend shopping online, the more you want to shake web developers and site owners. If each site owner spent some time buying from their top competitors and then tested their own site, then surely they too &#8230; <a href="http://www.digitalfinery.com.au/blog/2009/10/avoid-15-e-commerce-website-mistakes/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>The more time you spend shopping online, the more you want to shake web developers and site owners. If each site owner spent some time buying from their top competitors and then tested their own site, then surely they too would be pulling their hair out in frustration at the stupidity of their website.</p>
<p>Well e-shop owners, if you just read and implement this guide from Smashing Magazine there will be no more hair-pulling for us customers&#8230;if you need help in implementing these efforts into your<a title="Ecommerce Web Design" href="http://www.digitalfinery.com.au/ecommerce/ecommerce-web-design"> e-commerce website</a> <a href="http://www.blackmaxmedia.com.au/contact.php">contact us</a>.</p>
<p>Now go and read <a href="http://www.smashingmagazine.com/2009/10/08/15-common-mistakes-in-e-commerce-design-and-how-to-avoid-them/">15 Common Mistakes in E-Commerce Design</a></p>
<div class="tweetthis" style="text-align:left;"><p> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/home/?status=Avoid+15+E-Commerce+Website+Mistakes+http%3A%2F%2Fbit.ly%2Fetihhg" title="Post to Twitter"><img class="nothumb" src="http://www.digitalfinery.com.au/blog/wp-content/plugins/tweet-this/icons/en/twitter/tt-twitter.png" alt="Post to Twitter" /></a> <a target="_blank" rel="nofollow" class="tt" href="http://twitter.com/home/?status=Avoid+15+E-Commerce+Website+Mistakes+http%3A%2F%2Fbit.ly%2Fetihhg" title="Post to Twitter">Tweet This Post</a></p></div>]]></content:encoded>
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